The Fortune Is In The Follow-Up – Part 2

FOLLOW-UP ACTION TIP: The best follow-up action includes a timely response, information of value, and communication of a professional image.

Timely Response

Did you ever consider that the prospect who inquires is testing you? How quickly you respond, and with what information, will create in that prospect’s mind a lasting impression of you and your business acumen. Think about what you want that to be.

When you have met a prospective buyer at an event or received a call or e-mail inquiry, is a personal response better than a packet of information? Does e-mail make sense or is it too impersonal for your first follow-up response? Does your first follow-up communication indicate that you will initiate the next contact? And if so, did you do it when you said you would? There’s positioning power in being first.

Julie Wassom
“The Speaker Whose Message Means Business”
Marketing and Sales Speaker/Consultant/Author
Call me: 303-693-2306
Fax me: 303-617-6422
See me:

One response to this post.

  1. This is cool! Thanks for sharing this article!


Leave a Reply

Fill in your details below or click an icon to log in: Logo

You are commenting using your account. Log Out /  Change )

Google photo

You are commenting using your Google account. Log Out /  Change )

Twitter picture

You are commenting using your Twitter account. Log Out /  Change )

Facebook photo

You are commenting using your Facebook account. Log Out /  Change )

Connecting to %s

%d bloggers like this: